How to brand nations, cities and destinations a planning book for place branding Teemu Moilanen and Seppo Rainisto
Description
- Autor: Moilanen, Teemu.
- Title: How to brand nations, cities and destinations : a planning book for place branding / Teemu Moilanen and Seppo Rainisto
- Place and date of publication: Basingstoke [England] 2009
- Publisher: Palgrave Macmillan
- Physical description: ix, 202 p. ill. 25 cm
- Subject entries:
- UKD classification: 339.138
MARC
- 000 @ 00656 2200169 4500
- 080 a 339.138
- 100 a Moilanen, Teemu.
- 245 a How to brand nations, cities and destinations b a planning book for place branding c Teemu Moilanen and Seppo Rainisto
- 260 a Basingstoke [England] b Palgrave Macmillan c 2009
- 300 a ix, 202 p. b ill. c 25 cm
- 500 a Includes bibliographical references (p. 189-196) and index
- 650 a Place marketing
- 650 a City promotion
- 700 a Rainisto, Seppo K.
- 901 a 12181
- 920 a 9780230220928. - 0230220924
Dublin Core
Indexes
- Title: How to brand nations, cities and destinations a planning book for place branding
- Author:
- Signature: 15963
- Date: 2009
- Publisher: Palgrave Macmillan
- Place of publication: Basingstoke [England]
- ISBN: 9780230220928. - 0230220924
- UKD classification: 339.138
- Subject:
Copies
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- Signature: 15963
- Copy location: Wypożyczalnia